think different

me


why?

why not!

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Taylor Miatello

Who am I? A father. A home chef. An avid recreational softball player with a bum shoulder, who is one desperate scout away from a call up to the majors. These things are all true. But so is the fact that I am a marketing professional who offers nearly 20-years of experience leading the development of fully integrated campaigns and promotional initiatives that create meaningful moments for consumers and connect audiences with brands.

Why is it worth getting to know me? I have made it a point to work with brands that I am personally drawn to, believe in, and that work to have a positive impact and interaction with audiences. My experience to date has been focused in the fields of higher education, arts & culture, tourism, entertainment, and sport. I am committed to building a diverse and inclusive work environment, as well as ongoing personal development, learning and growth. I actively keep my finger on the pulse of the ever-changing marketing landscape and emerging trends in digital and social media spaces. To keep up with the times, I have daily meetings with my “youth consultants” aka my five and one-year old daughters.

However, what I think truly sets me apart is my ability to connect with people, and bring teams together to execute ideas that have a big impact. I believe that creative thinking, driven by evidence-based research, can lead to innovative ideas that deliver successful results. I challenge both myself and my teams to approach every project with a solutions-first outlook, whether it be in the development of marketing campaigns; the creation of immersive experiential activations; or growing a new innovative idea.

The next big idea could be a “why not?” away from reality.

 

 

 

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